Industry News

EVENTS TREND: Lastminute Christmas functions

Published: 02 Dec 2019

With Christmas just around the corner, 2019 has seen booking lead times for parties and festive events becoming shorter than ever. This year, Searcys events help-desk, Exclusive Events, has received 10% more festive events enquiries with a short turnaround time of 6-10 days, then in 2018, signifying a change in event organisation within the industry.
In previous years, large group dining bookings were booked far in advance, to ensure venues were secured and prepared to cater for every diners need. However, in November alone, the Searcys team has secured 26 bookings with less than 2 weeks notice from enquiry date to the event date; some with considerable budgets of £10k-15k. This has included a Christmas party for 120 guests, which was booked within 48 hours of enquiry to contract at the St Pancras Brasserie, leaving less than a fortnight lead-time to host. Also, fellow Searcys venue, 30 Euston Square, has booked two parties with 6 and 8 days lead time, for 120 guests and 175 guests respectively.  
“These tight time frames are likely to put stress on any event organiser”, says Exclusive Events chief elf and sales manager Holly Davies, “but Exclusive Events team has a key advantage when it comes to dealing with last minute enquiries. Our portfolio of 30+ centrally located London events venues, restaurants and champagne bars can help clients avoid the stress of spending time to check availability, costs and logistics.”
Exclusive Events is a free venue-finding service, which offers exquisite and iconic Searcys venues to cater for any occasion. The Gherkin, the Barbican, 30 Euston Square, St Pancras Brasserie, The Pump Room in Bath, Weston Park in Staffordshire, Alnwick Garden in Northumberland are some of the stunning 30+ venues Searcys can offer. With 172 years of hospitality experience, this range of iconic Searcys venues allows Exclusive Events the flexibility to cater and adapt around the growing trend of last-minute bookings, ensuring the same high quality service, food and experience for every event and party.
Explore full details of Searcys exclusive events service here

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