Industry News

Research inspires Sundial Group to Get Creative

Published: 15 Sep 2016

A demand for more creative training environments has inspired Sundial to launch a brand new initiative to inspire event organisers to get more out of their meetings.

Results from Sundial’s Learning and Development Survey in July found that 74% of participants at training events wanted alternatives to traditional meeting rooms with a desire to hold their meetings in more creative environments and outdoor spaces.

In response to the demand, Sundial has enhanced its meeting packages to include complimentary additions in its meeting rooms with the aim to help maximise productivity.

The group has further developed its ‘Creative Meeting Toolkit’ to help make meetings more creative and engaging. The toolkit consists of a range of innovative stimuli ideal for use as ice breakers or meeting energisers.

Alongside the toolkit, event hosts are invited to use scented candles to create a sensory atmosphere for their meeting, swap chairs for bean bags and to utilise the venue’s grounds with walking meetings and outdoor breakout sessions.

Sundial Group’s Managing Director, Tim Chudley, said:

As well as enhancing our creative offering, we have fed the views of our guests into our ongoing refurbishment and investment plans. We will be installing new lighting, new furniture and facilities to reflect the desire of today’s meeting planners and attendees for more flexible, free flowing and relaxed meeting environments.”

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